The Facebook Messenger is a separate app just to make Facebook messaging more convenient, and the second most popular messenger app in Thailand. Thai people love social media – did you know that Bangkok is the city that has the highest number of Facebook users in the world? I wouldn’t be surprised if it’s ranked right on top in terms of activity like shared posts and the amount of “like-clicks” as well. As soon as you have added the person to your friends list you can start chatting.
To add friends and start chatting in LINE there are two ways: You either search for the Line ID of your friend (which can be found under Settings – Profile – LINE ID and the search can be done via Add Friends – Search) and add her as a friend or you just scan her QR Code (which can be found under Add Friends – QR Code – My QR Code). One cool feature of LINE is that you can do free calls as well as voice messages (which become more and more popular). There are even personal profile pages with status update functions like on Facebook and Thais use that too. The success factor and why it is so popular in Thailand are the “stickers” – a great way to express emotions and Thais just love it and even spend money to purchase new sets of sticker albums, obviously also to show off. Just take a ride on the MRT or BTS in Bangkok and see how 90% of the people that are chatting with friends on their phone are using LINE.
Originally from Japan it gained huge popularity within days after its launch in early 2012 and right now it has almost 40 million active users in Thailand. LINE is by far the most popular messenger app in Thailand, yes that’s right much more popular than WhatsApp and Facebook Messenger. The great thing about them all is that they are free.
In this post I present you the three most popular messenger apps that almost 100% of Thai people who have a smartphone or tablet have installed and use on a daily basis.
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